Monday, September 26, 2011

GIRL SCOUT DROPOUT


This past week was the illustrious launch of girlscoutdropout.com. An exciting project pinnacle to reach - especially when collaborating with such lighthearted and visionary folks. Sandi Amorello of irreverentwidow.com was the original brainchild for the project. She was inspired to develop this with a combination of her artistic and creative vision coupled with all the positive feedback she got from colleagues when mentioning the idea. Once again, I had the pleasure to work directly with Chris Kast of The Brand Company fame - an immensely talented individual who is an essential lubricant to the gears of creation and ideation. Nathan Hankla breathed life to the website by taking our core design and creating simple functionality. We brought our collective skill sets together to create the entire breadth of material needed, which included original brand/logo development, branded premiums, product and attire, print collateral and corporate identity design as well as the complete website development and social media presence. It was a colossally scaled, yet extremely fun and rewarding experience that we all had the pleasure to share right from the beginning.



I'm also very happy to see the launch even got us some press. That's us in the photo with PR expert Angie Helton. All of us are looking forward to seeing this great, fun, celebratory idea get some traction and spread like kudzu to all dropout's everywhere.

Wednesday, August 24, 2011

A Coronation (evolution)


To be very brief, my friend Josh made a fantastic suggestion when he saw my skull/Brand Royal logo. I took his suggestion, and couldn't be more psyched. I love watching a brand evolve before my eyes. In fact, I'm seriously considering a limited run t shirt.

NICE TO SEE WORK IN ACTION



A couple month's ago, A friend Leigh asked if I'd be able to do a logo design for team t shirts she needed for this year's Great Adventure Challenge at Pleasant Mountain in Bridgton Maine. She gave me the the two teams' names - 'No Nuts, Just Guts, and No Guts, Just Nuts' which IMMEDIATELY got the ol' idea machine rolling. In the image above you'll See the final results. The ladies, as always showed an impressive performance in a tough race. Extra shout out to my wife Amy who has had an amazing season of triathalons and the like. I couldn't be prouder of her. I'm also really glad I got to contribute a little additional style to an already exquisite looking group of ladies.
Below are the 2 selected logos before the final choice was made.



Tuesday, July 26, 2011

Finally, an ad


I've always heard landscapers often neglect their own lawns. I understand this now having been in business full time for almost 3 years without creating a Brand Royal ad for print. Thanks to my collaboration with Rachel Flehinger and the Portland Improv Festival, I'd say the drought is finally over.

Wednesday, June 15, 2011

DEFENDERS of the FUNNY

Got a chance to develop a logo for our hatchling improv group. The group chose this one (with a close 2nd to be posted soon) Love the juxtaposition of the peaceful buddha with a samurai sword, laughing in flowers. #Paradox anyone? Many thanks to Rachel Flehinger who helped bring our name and entity across the finish line. Looking forward to some good performance opportunities in the coming months. Stay tuned. Oh yeah, here's the grayscale version...

Thursday, April 28, 2011

Successful Thinkers Overview

Over the past year, As an advisory board member with Successful Thinkers I had theopprtunity to design all the event flyers. Below is a selection of what I haven't already posted before and are self-explanatory. As always, a great opportunity to just let the creativity flow.